Anyone
planning to start an agri-tourism venture should look at the venture as a
BUSINESS. First ask yourself, what type of agri-tourism business do I want to
operate? Will it be (1) to supplement cash flow (2) earn a profit or (3)
provide educational fun and enjoyment to others without making a profit?
Let’s look
at each option separately. (1) Providing supplemental cash flow during lean
months can help agricultural owners meet the demand of payroll and keep competent
workers year round. (2) Ventures expecting to make a profit must make sure that
expenses are less than the income generated and that profits are sufficient to
satisfy the supplemental income needs of the owner and still allow for
reinvestment dollars to expand or upgrade the venture for continued growth. (3)
Ventures that provide fun and enjoyment to others without the burden of making
a profit still require capital to operate and must have cash flow to continue
operation even though
their
mission is not to make a profit. Few people have the dollars to operate
entirely for free.
So, where do you begin?
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